YOUR PEOPLE.
YOUR LEADERS.
YOUR CULTURE.
YOUR GROWTH.
THE A4 METHOD™– BOLD DECISIONS. UNFORGETTABLE WINS.
The proven decision-making system that took a 1st Round NFL draft pick through 8 seasons of elite performance, now engineered for your C-Suite. You need leaders who can make bold decisions under pressure, ALIGN vision, understand their ASSIGNMENT, make real-time ADJUSTMENTS that win, and give an ASSESSMENT as to how to repeat wins or mitigate losses.
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THE PROBLEM: 73% of promoted leaders fail within their first 18 months. Not because they lack skill—but because no one taught them the systematic decision-making approach that separates good performers from championship-level leaders.
THE SOLUTION: A 12-week hybrid intensive leadership course where your emerging leaders learn the same A4 Method that elite athletes use to perform under pressure, build unbreakable team chemistry, and deliver when everything is on the line.
Lead with Purpose. Inspire with Integrity.
Why Most Leadership Training Fails, and What Championship Organizations Do Differently.
❌ They teach theory. We build systems.
❌ They focus on personality. We focus on performance.
❌ They hope for change. We engineer transformation.
❌ They review quarterly results. We assess daily behaviors.
✅ ALIGNMENT: Your leaders learn to get every team member moving toward the same championship vision, no exceptions.
✅ ASSIGNMENT: Each person knows exactly what they're responsible for and how their role impacts the entire organization's success.
✅ ADJUSTMENT: When market conditions change, competition strikes, or pressure mounts, your leaders make the split-second decisions that separate winners from everyone else.
✅ ASSESSMENT: Your leaders consistently evaluate wins and losses, turning lessons into smarter decisions and stronger future performance.
Turn Setbacks Into Strategic Advantages.
Most leadership programs ignore failure.
We help you own it AND repurpose it to work for you.
The A4 Method shows leaders how to repurpose past mistakes into future wins, building cultures where resilience is required. It's gridiron tested in the highest-pressure environment in professional sports and it's proven successful in the board room just the same, and now it's available to your organization.
You Promoted Your Best Performers
But Are They Ready to Lead When It Matters?
➤ They have the position—yet teams still look elsewhere for direction.
➤ They have experience—yet struggle to inspire others to match their standards.
➤ They know they're meant to lead—yet watch talented people leave for competitors.
➤ Your realizing that "Servant Leadership" is noble–– yet it crumbles in high-pressure, faced paced environments.
Here's the truth most leadership experts won't tell you: The same skills that make someone an A-player individual contributor can actually hurt them as a leader if they don't understand the A4 Method.
This is your playbook to change that.
6 Virtual Championship Sessions
Bi-weekly interactive coaching where your leaders practice real-time decision making
under pressure, just like 4th quarter, championship-on-the-line scenarios.
Battle-Tested Frameworks
The same systematic approach Alex used to intercept Drew Bledsoe, outsmart Peyton
Manning, and survive 8 seasons (with 7 different head coaches) in the NFL, now translated into boardroom victories.
Elite Leadership Community
Your emerging leaders join an exclusive cohort of championship-minded professionals who hold each other accountable to A4 Method standards.
THE CURRICULUM
Clarity, Confidence, Precision: The Championship Decision Formula
This isn't leadership training. This is performance engineering for your most valuable
assets—your people. Every week is another rep in systematic decision-making: from
boardroom pivots to market shocks. Your leaders won't just learn theory, they'll build
muscle memory for the calls that separate winners from everyone else.
Week
1-3
4-6
7-9
10-12
Theme
Build the foundation of Leadership
Strengthen the inner Leader: Standards, Self-Awareness, & Resilience
Lead with Consistency, Clarity, & Authority
Learn the power of Relationships & Story-Telling
Playbook Outcome
Discover the 10-Influencers of leadership. Define your core mission. Align your values, behaviors, and character to the mission.
Establish standards that lead to consistency. Improve self-regulation & emotional awareness. Build resilience with strategies for adversity.
Identify repeatable habits for long-term performance success. Gain mastery in impactful communication.
Learn how to build, repurpose, and deepen relationships for long-term leadership success. A new level of personal clarity, influence, and credibility.
PACKAGES
GOLD TIER
For Organizations Building Their Leadership Pipeline
-12-Week A4 Method Curriculum
(hybrid digital + bi-weekly virtual intensive)
-Individual Leadership Assessment for each participant
-$1,000 per leader (minimum 10 participants).
ROI Guarantee: Reduce leadership failure rate by 50% or we'll refine the program at no charge. Perfect for companies ready to stop losing talented people to competitors.
PLATINUM TIER
For Organizations Ready To Dominate Their Market
-Live Keynote: Alex delivers a custom keynote to your entire organization ($15K value)
-12-Week A4 Leadership Curriculum (maximum 25 participants for exclusive access)
-Full-Day Leadership Evaluation (in-person assessment)
-6 Months of 1:1 Leadership Coaching (in-person) for your top 3 emerging leaders.
ROI Target: 25% improvement in employee retention + 15% increase in team performance metrics. Designed for companies who want every level of leadership speaking the same championship language.
DIAMOND TIER
For Organizations Committed to Championship Culture
-Customized A4 Method Workshop (full day, tailored to your specific industry challenges)
-12-Week Leadership Curriculum (maximum 25 participants for exclusive access)
-Comprehensive Leadership Evaluation (full-day in-person intensive)
-12 Months of C-Suite Coaching for up to 5 executives (monthly, in-person, full-day sessions)
ROI Target: Measurable culture transformation within 6 months or extended coaching at no additional cost. This is for organizations who want to be the employer that competitors try to poach from but can't because your culture is that strong.
Meet Alex
Former NFL'er turned Leadership Consultant, Author & Speaker
The Only Leadership Consultant Who's covered Jerry Rice, Randy Moss, tackled Herschel Walker, Barry Sanders, and outsmarted Drew Bledsoe & Peyton Manning AND Consulted Fortune 500 Execs. 8-year NFL veteran turned Leadership Architect. Alex didn't last 8 years in the NFL because he was the most gifted athlete. He lasted because he built a systematic decision-making framework when gut instinct failed.
11th overall draft pick (Saints) • 44 college games started (Univ. of Oregon HOF) • 8 NFL seasons completed. As one of only 3% of NFL players to last 8+ seasons, Alex didn't just play the game, he studied it, systematized it, and now teaches the exact mental frameworks that separate champions from everyone else.
2x Author (The Ultimate Playbook for Athletes & Breaking on the Ball of Life) Former Top 1.5% Podcast Host (The Shark Effect - listened to by leaders in 47 countries) Consultant to Nike, Jordan, Converse, Adidas, Oakley, Amazon, Stanford, Comcast, Kroger, and many more since 2015. Alex doesn't teach leadership theory. He teaches championship systems that work when everything is on the line.
WHAT THEY ARE SAYING
"Alex delivered exactly what our leadership team needed. The A4 Method gave us a common language and systematic approach that transformed how we handle high-pressure decisions. Six months later, our employee satisfaction scores are up 34% and our leadership team retention is at an all-time high."
Megan Radonich
Converse Inc. Senior Director of Finance
"After almost 20 years in business, I thought I knew leadership. Alex's A4 Method showed me the difference between managing people and actually leading them. The frameworks he teaches aren't theory—they're battle-tested systems that work when the stakes are
highest."
Joey M.
Former Auto-Mechanical Shop Owner
"Our sports marketing team went from individual contributors to a championship-level unit after Alex's workshop. The A4 Method gave us the tools to perform under pressure and deliver results that impressed our global leadership team."
Corey Hill
Head of Global Sports Marketing Oakley Inc.
WHO THIS IS FOR
Newly Promoted Leaders Without a Playbook
They've mastered their individual craft—now they're managing people without knowing how to inspire, retain, or develop them. This gives them championship-level systems.
High-Performers Stuck in "The Gap"
Your best people are too experienced to be entry-level but not yet recognized as
leadership material. The A4 Method bridges that gap with systematic leadership
presence.
Organizations Losing Talent to Competitors
Your people are leaving for "better leadership" elsewhere. The A4 Method makes you
the employer that competitors try to poach from—but can't.
Leaders Who Want Impact Beyond Their Title
They don't just want the position—they want to build something that lasts. This experience shows them how to create influence that scales.
WHAT WE DO
Copyright 2025